Good news is kind of our thing at Rafflebox, and especially when it’s about charities doing what they do best: showing up for their communities.
2025 wasn’t a straight line for non-profit fundraising. There were twists, turns, and a few surprise plot points along the way (which we unpack in our State of Raffling Report). Before we get into trends and takeaways, though, let's pause and celebrate the wins.
Because despite everything, these raffle programs grew. They tried new ideas. They built momentum. And they hit fundraising milestones worth talking about.
Meet Rafflebox’s 2025 Newsmakers — 11 organizations that prove steady effort, smart experimentation, and community trust still pay off. 🎉
Last Spring, Prince George Humane Society launched their fourth "50/50 Ruffle" — a 50/50 draw running from April through July with the winner taking home half the jackpot.
And how'd it go? Well, it must have had their supporters barking. The 50/50 jackpot was over $92,000, their biggest ever.
The change that mattered most? Time.
By extending the campaign from two months to three, supporters had more chances to participate, and the jackpot grew by nearly $20,000 year over year, reaching $92,000. A simple adjustment resulting in a meaningful jump.
Forever a creative inspiration — both on‑site at local Nova Scotian farmers’ markets and online through their scroll‑stopping social posts — the Farmers’ Markets of Nova Scotia took their community reach one step further in 2025.
By launching their first online 50/50, they tapped into their wide network of participating markets and a fast‑growing digital audience. The result? A raffle program that felt fun and low‑stakes for supporters, and delivered high‑impact fundraising results for the organization (and some very happy winners, like the one in the Reel above.)
Nobody does community collaboration quite like local service clubs. In 2025, Rotary Clubs across Canada teamed up with Ribfest events to run 50/50 raffles — and it resulted in some juicy jackpots for Kamloops Daybreak Rotary Club, Port Moody Rotary Club, and more.
By pairing popular community festivals with charitable raffles, Rotary Clubs unlocked new audiences, big jackpots, and funds for local causes that make a meaningful community impact.
Feed/Nourrir NB’s weekly Goldrush draw supports food banks across New Brunswick, and in 2025, the non-profit got a fresh new look.
And while a rebrand can be risky… Thanks to strong community recognition, consistent storytelling, and ongoing social media engagement, fundraising momentum never skipped a beat, proving that a thoughtful rebrand can support growth, not stall it.
No one ever wants to see tragedy strike a community. But, when it does, it’s inspiring to see organizations come together.
In 2025, when the Pictou County chapter of Nova Scotia Ground Search and Rescue needed extra support, other chapters across the province rallied.
Supporters were encouraged to select Pictou County when purchasing raffle tickets, ensuring the chapter received a greater share of the proceeds.
As one Facebook commenter put it: “Stronger together, as one.”
You can’t stage a viral moment — and you definitely can’t script a winner announcement like this.
During a live broadcast, hockey announcer Seth Hyde revealed the first jackpot winner of the Newfoundland Regiment’s season… only to realize the name he’d just read was his mom’s. Her prize? $37,700 and a moment supporters won’t soon forget.
After noticing that raffle supporters were often making separate donations to their local SPCAs, the Nova Scotia SPCA tried something new in 2025: accepting donations directly at Rafflebox checkout.
The impact was immediate. The organization is now raising roughly $1,300 more every month through Rafflebox Donations — funds they don’t have to split with a jackpot. A simple addition with powerful results.
From steady throws to standout growth, Curl BC had a milestone year.
Early in the year, they hit $1 million in ticket sales through their Rafflebox 50/50 draws, proving that consistency and audience trust can add up to game‑changing results.
2025 was a banner year for the Fort McMurray SPCA. In the fall, their 50/50 jackpot jumped higher than ever, raising $76,010.
They didn’t stop there. By following up with several smaller raffles under $20,000 — many of which sold out — the organization raised another $84,000 before year‑end.
Habitat for Humanity Edmonton has been running 50/50 draws since 2020, when their very first draw raised just over $11,000.
Fast‑forward five years, and their supporter base is strong enough to sell out big draws with time to spare.
During last year’s holiday campaign, their $50,000 jackpot sold out 10 days before ticket sales closed — a major milestone in long‑term raffle growth.
If you’re aiming to hit new fundraising milestones this year, it starts with understanding where raffling is headed next.
The State of Raffling Report breaks down the trends and predictions shaping today’s most successful charity fundraising programs.
Packed with insights from ticket-buyer polling, surveys of top raffle administrators, and year-round analysis of the competitive landscape, this report helps you build smarter, stronger fundraising strategies, all backed by real data and real-world examples.